“ Foursquare should always be capitalized apart from in our logo, and should never ever be listed as ‘FourSquare’. Ever.”
The Foursquare Brand Book is well done and in their light-hearted tone.
“ But that’s the Internet. The nature of it. I so easily fall prey to the seduction of other people’s partial truths and heavily filtered photos, making everything look amazing. And their amazing looking lives make me feel not amazing at all.”